ABOUT

About SKINtween

Teen-Safe Skincare, Simplified

At SKINtween, we believe shopping for teen skincare should be easy, safe, and stress-free. Instead of spending hours researching ingredients or decoding confusing labels, you can trust that we’ve already done the homework for you.

Our mission is to become the natural, teen-safe version of Mecca—a curated space where teens and parents can shop confidently, knowing every product is age-appropriate, gentle, and effective. All you need to do is a quick scan for any personal allergies, add to cart, and enjoy healthy, happy skin.

Curated Product Recommendations

No overwhelm. No guesswork. Just teen-friendly skincare that works.

We’ve carefully selected the best Australian beauty brands that are cruelty-free and formulated with safe, age-appropriate ingredients. Our range supports skin from tween to teen, including options for sensitive, oily, and acne-prone types—without the confusion of hundreds of unnecessary products.

Why Our Range Is Small (On Purpose)

We don’t believe in stocking everything—we believe in stocking the right things.
A smaller, curated selection means you spend less time browsing and more time finding products that are safe, effective, and perfect for young skin.

Our Ingredient Criteria

Every product must meet our strict, teen-focused safety standards:

  • Certified Organic or naturally derived where possible
  • Always Cruelty Free
  • No parabens, SLS, artificial fragrance, talc or EDTA
  • No unnecessary active ingredients—especially for tweens
  • Gentle formulas for delicate pre-teen skin
  • Effective but non-irritating options for oily or acne-prone skin

We make ingredient safety simple so you don’t have to worry.

Our Product Criteria

Beyond clean ingredients, each product must also be practical and appealing for real teen routines:

  • Comfortable textures that feel great on the skin
  • Minimal, non-overpowering fragrance
  • Affordable Teen Skin price point (under $50)
  • Easy to use, apply and repurchase

If teens won’t enjoy using it, it won’t pass our test.

Proof You Can Trust

Every product we stock is backed by:

  • Authentic customer results and reviews
  • Recognised industry beauty awards
  • Personal testing and approval from our team

We only recommend what we’d confidently give to our own tweens and teens.

 

Meet Our Founder

Hi, I’m Michelle — Certified Makeup Artist and organic skincare formulator. After years of testing products and sharing natural beauty education online, I realised just how confusing the skincare world has become for teens and their parents.

The turning point? A birthday trip to Mecca with my teenage niece. I quickly saw that most skincare on the shelves was either too expensive, too harsh, or simply not suitable for young, healthy skin. And with teens overloaded by online advice, it’s easy for them to adopt routines that are unrealistic, unnecessary, or potentially damaging.

I created SKINtween to change that. Think of me as your beauty big sister—here to make teen skincare simple, safe and age-appropriate. From easy label-reading tips to beginner makeup tutorials, I’m here to guide you and your teen every step of the way.

Your BFF in beauty,
Michelle x